I run ads. I lose sleep over tracking. And yes, I’ve used both Cometly and Hyros in real campaigns. I’m talking messy stuff—Shopify checkouts, ClickFunnels pages, Calendly calls, Stripe refunds, the whole soup. Here’s what actually happened for me, not a glossy chart.
If you want the annotated version with extra screenshots, I posted it on ScoutAnalytics as well: my full Cometly vs Hyros teardown.
The quick take
- If you sell on Shopify and live in Meta or TikTok Ads, Cometly feels simple and fast. It’s cheaper too.
- If you sell high-ticket, book calls, run webinars, or close by phone, Hyros is stronger. It costs more, but it tracked my weird funnels better.
For an even deeper side-by-side analysis, check out this in-depth comparison of Cometly and Hyros, detailing their features, pricing, and user experiences.
That’s the gist. But let me explain with real examples, because numbers calm the panic.
My setup (so you know my mess)
- Stores: one Shopify brand (beauty) and one general store.
- Funnels: ClickFunnels and a coaching offer with calls.
- Spend: $30k–$80k a month across Facebook/Meta, Google Ads, and TikTok.
- Tools: Stripe, Klaviyo, Calendly, Close CRM, Twilio numbers.
I ran Hyros for 7 months on the coaching side. I ran Cometly for 5 months on the Shopify brand, then tested both at the same time during Q4.
Where Hyros made me nod
- Call tracking: I used dynamic numbers and Twilio. Hyros tied Google search clicks to booked calls and then to closed deals. Not perfect, but close enough to change bids.
- Email journeys: It stitched email clicks (Klaviyo) with ad clicks. So I could see “first click Facebook, later email, then sale.” That helped with retargeting.
- Mixed funnels: Landing page on CF, checkout on ThriveCart, upsell in Stripe—Hyros did not freak out.
Setup took time. I had a support call, added “watcher” scripts to a lot of pages, and tested like a maniac. But once it settled, it held.
Where Cometly just worked
- Shopify and Meta: Plug in, add their pixel, connect CAPI, and it started sending clean purchase events back to Meta. My ROAS in Ads Manager started to look sane again.
- Clear daily view: It shows spend, sales, and ROAS at ad level. I could kill losers by lunch. Simple, like Ads Manager, but not lying to me.
- Price: Much lower. I felt less fear learning it on a new store.
If you want to dig into everything Cometly can (and can’t) do, here’s a comprehensive review of Cometly, highlighting its functionalities and how it benefits businesses running paid or organic ads.
It doesn’t try to be everything. And you know what? That’s why it felt fast.
For Shopify store owners comparing attribution platforms, you might also like my rundown of Triple Whale alternatives—especially if you’re hunting for that “single source of truth” without the enterprise price tag.
Real test #1: Shopify during Black Friday push
- Week: 7 days in November (heavy promo)
- Spend: $12,200 (Meta + TikTok)
- Shopify revenue: $38,900
- Meta reported: $18,400 in purchases (we all know why)
- Cometly: $34,100 ad-attributed
- Hyros: $35,600 ad-attributed
Both did way better than Meta’s numbers. Hyros gave more credit to mixed journeys (ad click, email nudge, then purchase). Cometly kept it tighter to the last helpful click. Was Hyros “more right”? Maybe. But for fast ad moves, Cometly was enough. I scaled two ad sets on that data and added $6k in profit that week. Felt good.
One hitch: on day two, Cometly double-counted a chunk of orders because I left the old pixel on a hidden theme. My fault. Still, it stung. I fixed it, and it was clean after.
Real test #2: Coaching funnel with phone closes
- Week: mid-January
- Spend: $8,600 (Google search + Meta)
- Booked calls: 71
- Closed deals: 14 at $2,500 each
Hyros view:
- It tied 9 closed deals back to Google search terms (very close to what the reps told me).
- It tied 4 to Meta prospecting.
- 1 came from a YouTube view + email thread.
Cometly view:
- It only got a clean view on 6 of those deals. Why? We pushed folks through Calendly, then calls, then manual Stripe links. It didn’t love that hop.
So for call-heavy stuff, Hyros won by a mile. I cut two keywords and boosted one based on Hyros. CAC dropped 18% the next week. Not magic. Just better signal.
Setup pain (and some joy)
- Hyros: Took me about 2–3 hours with a rep. I had to add scripts to lots of spots. Calendly. Thank-you pages. Checkout. Then I tested postbacks and CAPI. Once done, I trusted it more each week.
- Cometly: 45 minutes for Shopify + Meta. TikTok took 10 more minutes. The UI felt familiar, which lowered my blood pressure. For ClickFunnels, I pasted code on a few steps and checked purchases through Stripe.
Small note: Both had a delay. Cometly updated in minutes. Hyros sometimes took 10–20 minutes to settle. Not a deal-breaker, but I noticed during big sale windows.
If you’re still tangled up deciding whether to deploy Google Tag Manager or just ride with native Google Analytics tags, I did a real-life smackdown here: GTM vs Google Analytics. Spoiler: your tracking stack (and sanity) may depend on the choice.
Data quirks I hit
- View-through credit: Hyros sometimes gave “assist” credit to ads with only a view. That’s fine, but I had to filter it when I just wanted click-based wins.
- Refunds: Cometly pulled refunds from Shopify well. Hyros pulled them from Stripe fine too. Both were better than Meta, which acted like refunds don’t exist.
- UTM chaos: Traffic naming is a mess when you run fast. Hyros handled my sloppy UTMs a bit better; it stitched users even when names weren’t perfect.
By the way, on the days when spreadsheet tabs and campaign IDs started melting my brain, I’d sneak into Discord for some totally non-work chatter—there’s a huge subculture of servers where people trade flirty texts and NSFW banter. If you’re curious, this sexting Discord directory breaks down the most active, moderated communities and lays out the rules so you can jump in without awkward guesswork. For those who lean toward even more “offline” adventures, the massage-parlor review underground is its own rabbit hole—check out this Rubmaps Apex breakdown for candid venue reports, etiquette tips, and up-to-date location intel before you book anything in person.
The money talk
- Hyros: Pricey. I paid four figures a month once our spend grew. You’ll likely need a sales call. But I also got a real success manager. Not cheap, but solid help.
- Cometly: Budget-friendly. Self-serve. I started on a lower plan, then moved up once we scaled. Support was fast on chat, though not “call me now” fast.
If you’re new or tight on cash, Cometly won’t scare you. If you’re running a big coaching team or an agency with high spend, Hyros feels like a real “grown-up” pick. For SaaS teams obsessed with usage-based revenue attribution, a separate solution like ScoutAnalytics can layer on product-insight data that neither Cometly nor Hyros try to capture.
What bugged me
Hyros gripes:
- Price. It adds up.
- UI feels dense. Lots of power, but it took me a week to feel smooth.
- Heavy setup for small teams. You’ll want one owner who babysits it.
Cometly gripes:
- We had double counting once with theme code. Again, my fault, but still.
- Call flows and offline steps? It’s not built for that.
- Limited rules for messy multi-touch. It keeps things simple, which is both nice and not.
A tiny thing that mattered
Creative names. Silly, right? But Cometly showed ROAS by creative in a way that felt close to Ads Manager. I could spot two headline winners fast. I moved budget mid-week and saw a 22% bump that weekend. Hyros could do this too, but the view felt more